Spotify
Art Director ········· Rayne Schulman
Copywriter ········· Lindsey Polevoy
Co-Art Director ········· Joanna Levy
Copywriter ········· Lindsey Polevoy
Co-Art Director ········· Joanna Levy
Challenge.
Change Gen Z’s perception of Spotify as only a music streaming platform and encourage new or current users to engage with the world of Audiobooks.
Solution.
Battle the Bans: a campaign to fight literary censorship. As an audio streaming platform, Spotify has the unique opportunity to provide equal access to literature. And, if there’s anything Gen Z is passionate about, it’s using digital activism for a good cause.
Awarded the Merit Prize in the 2023 Young Ones One Show on behalf of the One Club
Awarded the Merit Prize in the 2023 Young Ones One Show on behalf of the One Club
User Interface.
OOH Ads.
